Aston Martin and Sirius Satellite Radio have hooked up to offer Sirius as a factory-installed option, with a lifetime subscription included, on select Aston Martin vehicles.
The new models of the Aston Martin V8 Vantage and DB9 vehicle lines - available in the U.S. in August - will be the first models to reap the benefits of this deal.
Up until 2007, Aston Martin was part of the Premier Automotive Group, a division of the Ford Motor Company. On March of this year, the luxury automaker was purchased by a British consortium led by David Richards of Prodrive.
Aston Martin eventually plans to offer Sirius on all models in the near future. Presumably future Sirius offerings from Aston will also include a complimentary lifetime subscription. The lifetime subscription has become a more frequent promotion from Sirius, most recently they announced that the Mini Cooper and Cooper S will be offered with a lifetime subscription.
Well that seals it! I'm buying two DB9's! One for me and one for my dog!