March 19, 2007

Artie Lange on Jimmy Kimmel (Video)

Monday, March 19, 2007 at 1:38 PM

Did you miss Artie Lange's appearance on Jimmy Kimmel Live on Friday? No problem. Just watch it below.

Part 1:

Part 2 is available after the jump... 

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March 1, 2007

Bridge takes a look at XM-Sirius merger impact

Thursday, March 1, 2007 at 1:48 PM

Bridge Ratings, our favorite little research group (only because they make a good amount of data available for free) has put together a survey to figure out the impact of the propose satellite radio merger.

As par for the course with many Bridge surveys, there's some inconsistencies in the methodology that should be noted. The survey was conducted largely prior to the official announcement - instead respondents were polled while rumors of the merger were mounting. Bridge interviewed satellite radio consumers at retail outlets, as well as via telephone to "current and potential subscribers."

With that said, the results are not really surprising (especially considering the extreme lack of information at the time of being surveyed... arguably, there still isn't enough information being made available - but that's another post).

Of the major concerns among consumers: raising rates, increased hardware costs, decreased number of channels, reduced programming costs and increased number of commercials on music channels; ranked the highest.

And as you can see from the chart below, consumers took up a "wait and see" attitude when it comes to the purchase decision:
Impact of merger on potential subscribers

But what would a survey be, without a question about Howard Stern? As you can see from the chart below, Bridge decided to ask XM subscribers how likely they would be to listen to Stern if he were offered on XM, free of charge:
Interest in Howard Stern by XM subscribers

These respondents were polled via telephone during 8/1/06 - 2/23/07 (remember, the merger was announced on 2/19/07). Based on these numbers, and XM's subscriber base of 7.6 million, Howard Stern's audience would potentially increase by nearly 1 million listeners.

[More on Bridge Ratings

Howard Stern: March 2007 (2)