An advertiser on The Howard Stern Show - JEC Nutrition - is filing suit for $100 million after they say their product was trashed on the show during a live-read, resulting in a 20% drop in sales (according to JEC).

The CEO of JEC Nutrition, Kelly Lockwood, told Page Six that he paid hundreds of thousands of dollars to promote the I57 Ignite fat-burner. Crazy Cabbie was on the show to talk about how he's shed 20 pounds with the product.

But according to Lockwood, "The first thing out of Howard's mouth was, 'Geez, Cabbie, you look fatter than ever.' "

"Then, [Stern sidekick] Ralph Circella says to Cabbie something like, 'What the hell are you doing in here promoting a weight-loss product, you fat piece of [bleep]! Why don't you lose 60 more pounds and then come back?' This was horrendous for us." Lockwood told the Post. "Our sales have dropped more than 20 percent. In seven minutes, he undid all the good work we did."

Lockwood says the suit will charge Stern, as well as Sirius, with defamation. 

[New York Post] 

UPDATE: Many of the reports on this are misleading (causing this post to be misleading as well). It was not a live-read for I57 Ignite, and they are not a sponsor of The Howard Stern Show.

The New York Post dug through the Southampton town records and has released details on Howard Stern's custom-built mansion currently under construction (pictured).

According to plans filed with the town, the three-level oceanfront mansion measures just over 16,000 square feet, with eight bedrooms, 12 bathrooms, a great room, a media room, an attached cabana, a bowling alley and a wine cellar with a tasting room.

Howard Stern and his fiancee, Beth Ostrosky, will share a master bedroom of about 1,500 square feet with a private balcony, an office/study and his-and-hers baths with separate dressing rooms.

Stern reportedly paid $20 million for the vacant 4-acre Southampton property in May 2005.

The grounds will include a seaside pool, a spa and a large stone wall surrounding the house.

I'm jealous. 

[New York Post]