September 19, 2006

SIRIUS Inks Deal with the Chelsea Football Club

Tuesday, September 19, 2006 at 12:53 PM

Chelsea Football on SIRIUSSIRIUS Satellite Radio, who has been broadcasting Barclays English Premier League Soccer since November 2004, has inked a deal with the Chelsea Football Club, who just happen to be the two-time defending champions of the EPL.

With the start of this season, SIRIUS will broadcast every Chelsea Premier League game live, starting this Saturday, September 23rd with the Chelsea v. Fulham match at 10:00 am ET on channel 125.

Soccer gurus Giorgio Chinaglia and Charlie Stillitano will provide an expert view of the Club on the new Chelsea True Blue show, a 60-minute pre-game show dedicated to all things Chelsea. Chinaglia and Stillitano will host a weekly soccer talk show entitled "The Football Show" which will air weekly starting on Wednesday September 27th (from 5-8 pm ET) throughout the year also on SIRIUS channel 125.
 

September 16, 2006

Yahoo! Music Engine in Sirius Stiletto Manual

Saturday, September 16, 2006 at 9:57 AM
Sirius Stiletto DockedSatellite Radio TechWorld is quickly becoming one of my favorite blogs to read. They have a link today to the Stiletto's preliminary product manual (PDF). In that manual, Sirius very explicitely describes installation of the Yahoo! Music Engine, which confirms what sources informed us of early last week.

Here's the snippet:
During installation [of My Sirius Studio Software] you will be given the opportunity to install Yahoo! Music Engine™ software. The Yahoo! Music Engine software will recognize the Stiletto and enable you to manage playlists and download music files. Yahoo! Music Engine will also allow you to view the songs and artist saved by you as “Favorites”. By using the Yahoo! Music Engine software, it may be possible to purchase or download this content.
So there it is. Yahoo + Sirius.

[Satellite Radio TechWorld]

September 6, 2006

Pioneer Inno... Now in Pink!

Wednesday, September 6, 2006 at 9:46 AM

Pink InnoXM Satellite Radio has taken the wraps off of a new version of the Pioneer Inno... a pink one! More than just being a more female-friendly version of regular Inno we've come to know and love, this special Pink Inno also works towards a cause.

For each Pink Inno sold and activated, a donation will be made to the Susan G. Komen Breast Cancer Foundation. The Komen Foundation has been the largest private funder of breast cancer research for almost 25 years.

The Pink Inno (code name: GEX-INNO-PK) will be available for sale exclusively at Circuit City, or direct on XM's website, starting on September 10th before expanding to additional retailers. Pioneer, XM and Circuit City will make a combined $30 donation to the Komen Foundation for each Pink Inno sold and activated, up to $150,000.

XM Satellite Radio has also committed airtime to the Komen Foundation and its executives to educate its subscribers about breast cancer. 

Partnerships: September 2006 (3)