November 30, 2007

XM Canada kiosks "pop up" in less than 90 days

Friday, November 30, 2007 at 12:55 PM

XM CanadaToronto based, Pop Up Retail Group, announced today that they successfully launched XM Canada kiosks in mall locations across three markets, and had them selling radios in less than 90 days.

The exact number of kiosks was not disclosed, but the timeline was supposedly aggressive enough to put Pop Up Retail Group's turn key approach to the test.

"Kiosks give us incremental sales, a great brand presence and further support to our existing subscribers," said Donald McKenzie, Senior VP of Sales and Marketing at XM Canada. "We are not interested in shifting volume from our valued retail partners. We expect their sales to increase as well in the markets where we have a corporate presence."

XM booth displayI suppose that kiosks must actually work for satellite radio, since they've been using them for so long. But my own anecdotal (and granted, limited) experience is that they're fairly low-traffic and low-key. I love the concept of a focused, branded retail environment - but just think it could be more immersive than just slapping some logos and letting people play with a radio. Even just to include one of those funky car displays (pictured) that are seen in tradeshows - or a variation of them - would be nice to see. The goal not necessarily being on creating a point of sale, but rather a place for people to experience the service.

Just my $0.02.

November 15, 2007

New President/CEO named at XM Canada

Thursday, November 15, 2007 at 10:33 AM

There's a bit of a shakeup up-north. Michael Moskowitz is being appointed as XM Canada's new CEO and President, effective January 1, 2008.

Chairman (and former CEO) John Bitove will continue his leadership role, but under the new title of Executive Chairman of Canadian Satellite Radio Holdings Inc.

“After an extensive search, we felt Michael was the best fit due to his outstanding leadership in the Canadian communications technology industry. He has a strong background in management, particularly operations, marketing, sales, distribution and finance. Michael is perfect for XM Canada today,” said Bitove in a statement.

Michael Moskowitz is former President, Americas International of Palm, Inc., which encompasses Canada, Latin America and the Caribbean. Prior to Palm, he worked at several leading global consumer electronics product companies. Michael was a Top 40 Under 40 award recipient in 2004 and holds an honours degree from York University and an MBA from Dalhousie University.

Donald McKenzie, who was serving as acting President and COO since June, will return to his position as XM Canada's Senior Vice President of Sales & Marketing.

November 2007 (2)