Oh sure, Banc of America doesn’t see Satellite Radio advertising having the rapid growth that many (read: Mel Karamzin) are stating even with Howard Stern on board. But $60 million projected for both XM and SIRIUS combined next year, and a projected 10% of total revenue coming from advertising in 2010, isn’t something to shove your nose up in the air about.

Afterall, these are PAID services no? Satellite Radio’s dependency on advertising is no where near Terrestrial’s.

REDNOVA has a very nice article on Mel Karmazin’s approach on bringing Sirius Satellite Radio to the big time.

Good stuff.