Delphi snuggles up to Chrysler with Sirius Backseat TV

Monday, April 2, 2007 at 11:11 AM
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Chrysler Town & Country: Sirius Backseat TVDelphi, which is working to rise up from Chapter 11 bankruptcy, has historically depended on GM for a huge chunk of its sales. But with the introduction of Sirius Backseat TV in 2008 Chrysler vehicles, Delphi is further expanding their business beyond GM and getting cozier with the Chrysler Group.

You may not have known it, but Delphi makes the hardware for Sirius Backseat TV that Chrysler plans to introduce in the Town & Country and Dodge Grand Caravan soccer-mom-mobiles this fall. Delphi makes the receiver that accepts the satellite signal and the decoder that interprets those signals. The hardware is made in Delphi's plant in Matamoras, Mexico.

The technology will be exclusive to Chrysler for a year, and Chrysler is the first to offer live backseat TV as a factory-installed option. Other auto companies reportedly are interested but haven't committed to offering it just yet.

"We're proud to be working with Chrysler Group to help usher in the next phase of in-car entertainment," said Ken Erickson, Delphi product business unit executive, entertainment & communications. "With this video technology, passengers will be able to bring new entertainment content directly into their vehicle. They won't have to watch and carry around the same DVDs anymore."

[Detroit Free Press]

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Comments

Um, did no one at Delphi, Chrysler or the ad agency notice that the kids in the photo are facing the WRONG WAY to see the TV screens?

That's an actual shot from a demo in New York (not taken by me). The new Chrysler Town & Country allows the backseats to rotate around and face backwards. I'm sure that was just a setup so the photographer could include the screens and as well as the kids.

....but yeah, its sorta silly that they're not even looking at the screens. :)

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