"Grammy Radio" is returning to XM featuring a multitude of special Grammy Week events, plus highlights from the past 50 years of the coveted awards.
Grammy Radio will air on XM's exclusive programming channel (and Orbies Nominee) XMX (ch 2) from February 8th through February 10th, the evening of the 50th Annual Grammy Awards.
To kick off Grammy Radio, XM will broadcast "Fifty Years of The Grammys," a 50-hour retrospective highlighting past winners since 1958 in a range of categories in all genres of music, including "Record Of The Year," "Song Of The Year" and dozens more.
Grammy Radio will also, once again, offer the only live broadcast of this year's pre-telecast Grammy Awards, as well as red-carpet interviews from the Grammy Awards and broadcasts of unforgettable performances by superstar artists during Grammy Week.
In addition, XM recently launched the "XM Radio Mobile Grammy Sweepstakes" with mobile partner AT&T Wireless.
Through January 31st, AT&T Wireless customers can automatically enter to win a trip for two to the 50th Annual Grammy Awards (including airfare, hotel and $500 cash) by downloading the XM Radio Mobile application to their phone. Get more information about this here.
Grammy Radio's dedicated content is part of XM's multi-year programming and marketing partnership with The Recording Academy.
When they gave a Grammy to Mariah Carey, that was it for me. Although I no longer bother, I think it has been totally downhill ever since.
This is another example of a complete waste of money by XM. Who cares?
Wait, is this the opportunity for a bunch of XMers to get dressed up and fly to the "Left Coast," get dressed up and pretend that they are a force in the music industry? Come on - let's get real.
Stop wasting money on this ridiculous nonsense.
Probably the best part of Grammy Radio is the pre-telecast show. Lewis Black's acceptance speech last year was hilarious.
I think "What Will This Cost?" needs a life.