iBiquity "borrows" XM's slogan

Friday, January 18, 2008 at 12:59 PM
Tags: 2, XM

HD Radio iTunes Tagging slogan

I was going through the pile of dead trees from CES and came across this “iTunes Tagging” brochure from iBiquity.

When XM introduced the Inno, the slogan was: Hear it. Click it. Save it.
The HD Radio slogan? Hear it. Tag it. Download it. Never forget it.

Ah, imitation is truly the sincerest form of flattery.

Side note, the elephant-minded folks at Radio-Info.com pointed out that there was a clear omission from the recent MacWorld: those rumored HD Radio products. Aw shucks, guess Steve Jobs isn't all the excited to do that "big push" for HD Radio afterall.

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Comments

HD's slogan should be:

Here it.
Change the channel because of commercials.
Find it again on another channel.
Bang you head on the wall.

The shitballs at iNiquity have to copy anything for their stillborn technology. Now, they are hyping MSN Direct, although MSN Direct was statred with Clear Channel a year ago, and the year-old announcement is sitting on iNiquity's website. MSN Direct has zero consumer interest, just as HD Radio.

HD radio's new slogan:

Can't find it?
10 miles or closer?
Root top Yagi. is your answer for 10 more miles

or

hashy noisy signal?
killing your adjacents?
must be AM IBOC

Clarification of ibiquity's slogan:

Hear it. (if you're very very close)
Tag it. (young person's slang for throw it in the trash)
Download it. (download the drop outs, telephone quality sound, and/or silence before you throw it in the trash)
Never forget it. (you will never forget the money you wasted)

HD radio's new slogan:

Can't find it?
10 miles or closer?
Root top Yagi. is your answer for 10 more miles

or

hashy noisy signal?
killing your adjacents?
must be AM IBOC

Clarification of ibiquity's slogan:

Hear it. (if you're very very close)
Tag it. (young person's slang for throw it in the trash)
Download it. (download the drop outs, telephone quality sound, and/or silence before you throw it in the trash)
Never forget it. (you will never forget the money you wasted)

HD radio's new slogan:

Can't find it?
10 miles or closer?
Root top Yagi. is your answer for 10 more miles

or

hashy noisy signal?
killing your adjacents?
must be AM IBOC

Clarification of ibiquity's slogan:

Hear it. (if you're very very close)
Tag it. (young person's slang for throw it in the trash)
Download it. (download the drop outs, telephone quality sound, and/or silence before you throw it in the trash)
Never forget it. (you will never forget the money you wasted)

HD radio's new slogan:

Can't find it?
10 miles or closer?
Root top Yagi. is your answer for 10 more miles

or

hashy noisy signal?
killing your adjacents?
must be AM IBOC

Clarification of ibiquity's slogan:

Hear it. (if you're very very close)
Tag it. (young person's slang for throw it in the trash)
Download it. (download the drop outs, telephone quality sound, and/or silence before you throw it in the trash)
Never forget it. (you will never forget the money you wasted)

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