The Latino Coalition (TLC) has publically come out in support of the Sirius-XM merger and has urged the FCC to approve the satellite radio marriage.
"For far too long, the Latino market has been ignored by traditional radio companies," said TLC President Robert G. de Posada. "Hispanics must turn to alternative sources like satellite radio for Spanish-language news, sports, music and diverse cultural programming."
The satellite radio industry has long been a launching pad for Hispanic programmers and is an increasingly popular service for a vast numbers of Latino consumers as well as other listeners. The TLC feels that for programmers, the elimination of duplicate programming and the resulting expanded channel capacity will provide new opportunities for Hispanics.
"As a strong advocate for the diverse needs of the Latino community, we are always supportive of measures that will bring variety and expanded options to our community. In our judgment, the XM/Sirius merger will accomplish just that by bringing more programming opportunities for Hispanic Americans and millions of other listeners," added de Posada.
The Latino Coalition is a non-profit, non-partisan organization based in Washington, D.C.
Only two days ago, the National Black Chamber of Commerce came out in support of the Sirius-XM merger. This level of support from minority organizations could weigh heavily in the eyes of the FCC, especially when the issue of diversity in media is being criticized lately.
"TLC feels that for programmers, the elimination of duplicate programming and the resulting expanded channel capacity will provide new opportunities for Hispanics"
Are they actually stupid enough to think that with the merger they will wind up with more spanish stations? Good luck with that.
"For far too long, the Latino market has been ignored by traditional radio companies,"
what the fuck is this guy talking about? Latino stations are everywhere and doing quite well
Wetbacks love Howard Stern, so of course those stuck with XM want to be able to hear him. Can't wait for Mr. Karmazin to takeover and pull the plug on those terrible XM birds and get all 3 of the pests to smash their other 2 XM units when they are useless.
first of all this just promotes the "Latino community" to not learn to speak English, and honestly how many people in the "Latino community" can afford to pay for satellite radio anyway? Oh yeah and hey Pe5tcontrol XM has more subscribers than HooHoo and sirius stop listing to Howie math. www.peopleagainstcensorship.org
The blacks and Browns like it. what the fuck is wrong with you blancos???
Honkey don't like mixin' things.
Well holy crap! Now the merger can go through! I hope all of these interest groups keep these press releases in mind in the future if (more likely when) they try to raise hell against anything broadcast on the SiriusXM.
Awesome! This means that anyone that opposes the merger can be accused of hating Latinos and blacks! I dare them to block it now!!!
FYI-
U.S. Hispanic purchasing power has surged to nearly $700 billion and is projected to reach as much as $1 trillion by 2010, according to new estimates by HispanTelligenceŽ.
The rate of growth is nearly three times the overall national rate over the past decade and will propel the aggregate disposable income of the nation's largest minority group to $699.78 billion in 2004, according to a HispanTelligenceŽ analysis of data recently released by the U.S. Bureau of Economic Analysis.
It makes business sense to add more latin programming. Yes, you have some radio stations in the latin markets but, they play up to 20 minutes of commercials per hour, and all other secondary markets where there are plenty of Latinos do not have any where to listen, XM would be a great option.
Does this mean there will be a special monte carlo install thread on XMfan.com?
Ramoooooone jack me another satellite radio.
they don't even buy car insurance, what makes people think they'll pay for satellite radio?
The Whites are so afraid, remember that Corporations are the ones running this Country. It's all about profit, learn to live together you have no choice. Latinos are the sleeping giant, just like the chinese were for so long and look at them now.