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April 18, 2005
Martha Stewart Joins Sirius Satellite Radio
TAGS: Sirius
In a ridiculous media frenzy, Martha Stewart announced today that she'll be joining forces with Sirius Satellite Radio to produce Martha Stewart Living Radio, in an exclusive 4-year, $30 million, contract.
Martha Stewart Living Radio will be the first 24/7 channel devoted entirely for women. Featuring seat-of-your-pants topics such as cooking, entertaining, gardening, home-keeping, decorating, holidays, collecting, health and whole living, crafts... oh, and weddings.
Martha herself will be a regular on the channel and will be actively involved with program development, as she is with all Martha Stewart Living Omnimedia endeavors.
Martha's debut is expected to begin on SIRIUS "later this year."
April 18, 2005 07:11 PM
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