It says the video is no longer available.

"Video no longer available"

Try it again, YouTube has been having some technical difficulties for some reason (damn you Google!).

While I'm not a huge fan of shoving too much content at the viewer in a short period of time, this one was not bad.

A key thing that I like about this commercial is that you can get the full message without having to hear it. It tells the full story visually.

WOW, first non vague sat radio commericial ever..

Content
Price
Benefits

XM and Sirius have NEVER ran a commericial that honed in on these 3 key subjects.. About friggen time

i don't like it...looks like a direct tv ad. too generic.

what, no hot air balloons?

LMAO!

this is an excellent commercial. it hits all points of sat radio, and shows how nice the Sportster4 looks lit up on the dash board.

It's so simple that no one thought of it before. :) It plays a lot like a DishNet or Directv ad. It works for them, it may just work as well for Sirius.

This is just the kind of comercial that makes me grab my remote of the Mute button. The anouncer is enthusiatic but could be talking about anything. His voice is overly familiar.
And the sound effects\music in the background comes on like a star wars battle zone or some-such. The graphics never stop moving.
Pointless audio and visual noise.
If one of the main themes of Sat Radio is no annoying comercials - this is a good way to remind us all what we want to get away from!

I'm a Sirius gal but this comerical is not going to make any friends.

thanks ryan.love to get one for christmas but have other wants.maybe for my birthday in feb.

they forgot one word "exclusive".

NBA, NFL, NASCAR heard exclusively here, and only here.

But nice.

ONLY thing that I don't like about the commercial is the end. There is a huge X insinuating XM maybe....if this is there target then what they said is dead wrong about XM. "say no to Limited interuptions and limited choices."
If someone were to see that commercial (130 channels, etc.) and they saw the XM commercial saying 170 channels they wouldn't think of Sirius as the better of the 2. About the commercials on 4 or 5 music channels....There are just as long breaks with dj's talking on Sirius then there are on commercials from Clear Channel on XM.

If the target was FM....then they hit the mark.

I think we will see more hardware driven commercials from XM to show the easiness of the hardware, I just think they wanted to establish the new slogon "are you on?".

Other then that good ad for Sirius.

Really good commercial, tells exactly what Sirius is, and attacks FM. It's also pretty eye catching.

XM's is good but it doesn't really say what XM is.

This is the END of xm. There is going to be so much CH CH CH CHURN with Nascar upgrading to Sirius, xm is o-v-e-r.

With the emphasis on Stern, sports, Maxim, comedy, and rock music (I didn't spot a Martha/Cosmo reference anywhere), it seems apparent that this is being male-targeted.

The visual strength of the ad really works well for that target, if only because it's suited for sports broadcasts. A significant portion of viewership for sports is in bars, where the volume is often muted, so depending on the audio to get the impression across is inefficient in that environment. The new XM spots, for instance, are very audio dependent (not surprisingly since the emphasis is on the music, not on the brands of content providers); mute the TV when one is on and all you see is cheap-looking animation and a come-on to visit xmradio.com.