Pandora sets sights on Satellite Radio - Orbitcast

Pandora sets sights on Satellite Radio

| 13 Comments
Tim Westergren
Pandora CEO Tim Westergren (pictured) declared that satellite radio and terrestrial radio are "in the crosshairs" and that his goal is to "transform radio," reports Radio-Info.

The comments were made during a "listener meet-up" in Manhattan following the Ad Week presentations by top radio execs last week.

Pandora.com has 17 million registered users, with about 100,000 to 200,000 listeners tuned in at any given moment. Westergren claims that there are times when Pandora constitutes 2% of all web traffic.

But perhaps more importantly is the prospect that Pandora could venture beyond music and into talk and sports programming.

Westergren told the group in downtown Manhattan that it is certainly possible that Pandora will answer its users' requests and work on licensing non-music content just as talk and sports. And with the listener numbers Pandora is pulling in, there's a growing number of personalities that will want to be part of this movement.

[Radio-Info]

13 Comments

You can't read the full articles in this website because, the advetizement is blocking or covering the words from all the articles.

I suggest you fix this problem because it's been going on now for over a week!

only problem with pandora
no portable player for cars
and walkabout

@James Can you try reloading the homepage? I think I might have discovered the solution to the text-wrapping problem in IE7.

Pandora will end satradio. Kent, there are plenty of mobile players for Pandora. http://www.pandora.com/on-the-go

Ryan, as James pointed out the advert. header seems to be pushing down the Orbitcast logo to where all I can see is "ALL THINGS SATELLITE RADIO" but the "Orbitcast" logo is pushed down under the "Home, Archives, Jobs, About, Contact" tabs.

I saw the note and tried reloading, but the text isn't wrapping - it's stil flowing underneath the ads. Thanks for the great articles though!

Guys if you are able to use Firefox.

On the flip side try using the site on a PDA. The black at the top of the page covers up most of the story.

Ryan, sorry I never mentioned it before since there are probably not that many people that read your site on their phone.

Pandora is more of an IPOD threat than a challenge to satellite radio. It certainly is no substitute for satellite in any way. They are on the verge of bankruptcy anyway, because they operate for FREE, and artists are not compensated. I like to use Pandora, but would never pay to use it. It would be an interesting combination with Siri-Xm though.

I still cant read the whole stories either- IE6 . Cant upgrade either...

With Pandora on the go, Pandora will definitely cause problems for satellite radio. The way Pandora lets you create different radio stations that play different genres of music for free will be more of a problem for satellite radio than for iPods.

Oh please! Pandora will file Chaper 11 before the first snowfall.....

They are in bed with apple so I doubt they will fail.

but they have a long way to go before they threaten satrad.

pandora is cool for a couple of days, but the problem is they only play what the music industry man lets them.

myspace music is a way bigger threat because they have tapped in to unsigned artists as well as the standard record company music.

I think the Tim Westergren is just saying stuff like this because of the media buzz it generates. I worked for a startup and theres a lot of BS flying around because thats good marketing...

You can change your encoding to anything than unicode, text will wrap. I use western european encoding and works just fine.

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