Ron Paul makes "significant investment" in satellite radio ads - Orbitcast

Ron Paul makes "significant investment" in satellite radio ads

| 22 Comments

Ron PaulRepublican presidential hopeful Ron Paul recently made what XM calls "a pretty significant investment" across a myriad of news, talk and sports channels, reports Radio-Info.

In addition, word has it that Ron Paul might be looking to make an ad buy on "The Howard Stern Show" on Sirius.

This comes at a time when most candidates are busy fighting it out at the state level, rather than in the national arena that satellite radio targets. If Ron Paul is indeed investing significant ad dollars into satellite radio, it could be a strong indicator that Sirius and XM will be in for very good year ahead. As the already hot political environment heats up, and the focus turns from local to national, the major party candidates could turn their sights on the highly targeted (and affluent) satellite radio audience.

And best of all, satellite radio isn't bound by the same FCC constraints on political advertising that AM/FM radio have to abide by.

UPDATE: The statement that satellite radio is not subject to the Lowest Unit Rate rule is incorrect. XM and Sirius are subject to the same FCC rules on political advertising, and I have received confirmation that XM is indeed charging the lowest rate.

Ron Paul is a fundraising machine, having had raised $19.5 million in the fourth quarter of last year - a majority of his donations come from individual contributors.

[via Radio-Info]

22 Comments

His commercials have been on XM202 for a while now...

Interesting development, although I think you're mistaken about what political broadcasting rules apply to xm and sirius. "And best of all, satellite radio isn't bound by the same FCC constraints on political advertising that AM/FM radio have to abide by." What are you basing this statement on?

And, he's nuts, to boot.

@Jose: I was referring to the Lower Unit Rate charge that AM/FM broadcasters must offer to candidates. Radio-Info actually cited this, so you may be right and I may be mistaken (I'm no lawyer).

I'll update the post to ensure that it's clear this info comes from Radio-Info.

Ah ha... and I just got word that I was, in fact, incorrect about that.

CORRECTION: Satellite Radio is subject to the same FCC rules on political advertising, including Lowest Unit Rate charges.

I'm updating the post now.

Ron Paul is far from being classified as a nut. He's a grassroots kind of guy and one who will bring change.

> And, he's nuts, to boot.

He's the ONLY candidate (of the Dems of Repubs) who will ACTUALLY get us out of Iraq, and keep us out of Iran and every other country we're in and shouldn't be. If you check on Wackbag he has the support of alot of Opie and Anthony fans.

Considering he made this statement, "Let's be perfectly clear: the federal government has no business regulating speech in any way." - Rep. Ron Paul - it's obvious why he would be the choice of ANY sat radio fan. Yes, he's a conservative old guy - the difference between him and many other candidates is that he's not here to force his views and opinions on all of us. He wants Americans to be adults, take responsibility for their actions, and stop feeding at the tit of big government.

He follows the Constitution, and knows we CANNOT continue to borrow Billions from China while our dollar devalues daily and we continue to spend money we don't even have all over the globe. Enough is enough! RonPaul2008.com

Ron Paul is a Libertarian, one who advocates individual rights and freedom and a small and limited government. He goes against the grain of the current two-party system, which realistically is two sides of the same coin. Republicrats/Democrans, it doesn't matter, both need the other and are both threatened by anyone or anything that upsets the current two-party system. Both are big-spending, big-government proponents, so anything that isn't lockstep either will be considered nutty by the core constituents. Libertarians and Constitutionalists finally have someone viable to get behind on the National stage. It's a nice change from the status quo of the last 50 years.

Paul spots have been running on Sirius NFL Radio for months now...

http://dogstarradio.com/search_playlist.php?artist=Ronpaul2008.com&title=&channel=124&month=&date=&shour=&sampm=&stz=&ehour=&eampm=&tdate=200752

Most of them have been on the NFL Sunday Drive on Sunday afternoons, especially during the hours when the TV NFL Network runs a live statistics screensaver with the audio from NFL Radio (and a Sirius logo in the corner for most of the time).

I've been thinking that buying spots and even an interview on the Stern show would be on the way from Mr. Paul.

I wonder if the merger (due to it's political components) has helped put XM and Sirius on the radar for politicians in a way that it wasn't before. In terms of raised profiles, just announcing the merger may help both Satcasters, regardless of it's eventual disposition.

NOT YOU TOO ORBITCAST

DAMN YOU RON PAUL YOU HAVE BRAINWASHED MY FAVORITE BLOG

Remember, Ron Paul also thinks that the American Civil War was "unnecessary". I'm no fan of either the Republicans or the Dem's, but Libertarians are always great at wanting to spend other people's capital (literally as well as figuratively). Bring back the Whigs!

Remember, Ron Paul also thinks that the American Civil War was "unnecessary". I'm no fan of either the Republicans or the Dem's, but Libertarians are always great at wanting to spend other people's capital (literally as well as figuratively). Bring back the Whigs!

Remember, Ron Paul also thinks that the American Civil War was "unnecessary". I'm no fan of either the Republicans or the Dem's, but Libertarians are always great at wanting to spend other people's capital (literally as well as figuratively). Bring back the Whigs!

Libertarians are always great at wanting to spend other people's capital?

I think you have Libertarians confused with Socialists.

I think this is a great idea. People with satellite radio tend to be more educated intelligent people who I think will be very receptive to Ron Paul's logic & reasoned approach. I truly believe that many of Paul's position are the actual mainstream (for example ending the War on Drugs) ... Things are going to get very interesting in this country. I think the American people are clamoring for the freedom we are supposed to have!

"People with satellite radio tend to be more educated intelligent people..."

You Must not read the comment section here very often.

4.5 hours left until Iowa...

Contrary to popular convention, most repubs get their money from small donors. It's the dems that get much of their cash from large special interests such as trial lawyers and moveon.

regarding Paul's views, i love him until he starts talking about how it's our fault the islamo facists want to nuke us. He's dead on with respect to the the role of gov, but 100 years behind reality on foreign policy.

I challenge anyone to google Ron + Paul + prisonplanet and google Ron + Paul + stormfront. You’ll see that Ron Paul has strong support amongst the kooks and antisemites. Before you hand your cash over to Ron Paul decide whether you are a kook, an antisemite, or both.

i bet fox is your favorite news channel also
why don't you google real facts like ron paul's voting record
www.knowbeforeyouvote.com
please watch america;from freedom to fascism

i bet fox is your favorite news channel also
why don't you google real facts like ron paul's voting record
www.knowbeforeyouvote.com
please watch america;from freedom to fascism

There is no excuse for poverty to exist in the United States of America. There is no excuse for people to be so poor that they cannot get adequate health care while other individuals have more wealth than they can use in a thousand life times. The Gospel of Jesus of Nazareth insists that when there are poor at the gate it is our responsibility to care for them. In the case of Lazarus and Dives, Dives saw the medical needs of Lazarus and did nothing about it. It is his responsibility. Unfortunately, the...