A spin-filled article on Radio World Online by Guy Wire (ugh) entitled Satellite in Trouble as HD Grows left me scratching my head by the end of the piece. It starts out by painting Sirius and XM as a fool's investment, stating that both are seeing "subscriber growth rates slow and begin to level off." Level off? I don't know about that.

He then goes on to build a doomsday scenario of how both companies are hemoraging money, facing regulatory troubles, and lumps satellite radio in with "any other high-tech venture that over-promises and under-delivers." Yet, all his points stem from events spanning the past 9 months. Nine months there "Guy."

At this point I'm waiting for the HD Radio speech. So far it's just been a satellite bash-fest... where's the meat? He instead goes on to talk about how terrestrial radio is the most logical savior of satellite should the auto manufacturers decide to cut their losses. In fact, terrestrial having controlling ownership would be the best thing for satellite! So the article now has turned from a satellite bash-fest, to a terrestrial love-in. Riveting.

But where's the point about HD? Oh wait, here it is at the end. Instead of filing HD Radio away with FM Quad and AM Stereo, which many are doing, he instead compares HD Radio to FM. FM started in 1961 yet needed 10 years to take hold, and another 10 years before becoming the "dominant choice for consumers," which he pridicts will be "the same pattern is likely to be charted by HD Radio."

So... in 20 years HD Radio will become popular? Hallelujah! Yet, the occurances of the past 9 months spell complete failure for satellite radio? Amazing insight! Do yourself a favor, keep your smoke blowing propaganda to internal emails there "Guy" - your rant just fell apart.

[Radio World Online]