So Apple announced yesterday it’s new iPod nano, which is definitely a sexy product. They also finally unveiled the Motorola ROKR iTunes Phone, which is seemingly “blah” in my opinion (100 songs? c’mon). But admist all the mayhem, Apple also announced their partnership with Acura, Audi, Honda, and Volkswagon to integrate iPods into their 2006 model lines. And that’s raising some eyebrows in terms of competition with satellite radio. Some are feeling this will put a dent in the growth of the satellite radio industry, but will it really affect it that much?

I’m having troubles seeing iPod support being an actual selling factor, it’s just a convenience. But with Satellite Radio you actually get the unit, plus a free trial subscription, so the benefits are much more tangible to the consumer.