Sirius and XM on the FCC's HD Radio decision

Friday, March 23, 2007 at 3:57 PM
Tags: 2, XM

HD RadioBoth Sirius and XM Satellite Radio have issued the following statement on the FCC giving their blessing to HD Radio, and essentially adopting new rules for digital audio broadcasting:

"The FCC decision underlines that HD radio on the AM/FM bands provide a real alternative to satellite, and that the current audio entertainment market is broad, robust and competitive. The decision will raise competition to a new level by stimulating the growth in HD radio stations (now 1200), enhancing its offerings to consumers and establishing a process for free radio to offer a paid subscription service for the first time."

It's good to see XM-Sirius working the public relations front with this. It's a weird spot that both PR depts are put in, now that they're charged with the responsibility to actually bring attention to the competition (a faux pas in the PR/Marketing world).

[Press Release

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Comments

It is kinda wierd to see the two companies shouting..." hey that's our competition" with every new technology that develops....first Slacker and now HD
I guess that's the game now?

Clear Channel and Microsoft's NATIONWIDE HD Radio partnership

http://edageek.com/2007/01/08/msn-clear-channel-hd-digital-radio/

Um i think they are both in trouble now. Anyone agree? Whats so good about sat radio now with all these competitors offrering unique shit. Besides a couple big name people what exlusive things do sirius and xm have that cant be duped.

dave wrote:
"Whats so good about sat radio now with all these competitors offrering unique shit. Besides a couple big name people what exlusive things do sirius and xm have that cant be duped."

Uh.. uncensored music, talk and entertainment. Unless this new HD Radio subscription service plans to recruit some talent and let them say whatever they want without restrictions.

And of course, we can't forget what the religious right will complain about a service they don't care about and will never subscribe to.

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