Sirius XM iPhone App gets over 500,000 downloads in four days - Orbitcast

Sirius XM iPhone App gets over 500,000 downloads in four days

| 39 Comments
Sirius XM iPhone App
The Sirius XM iPhone App has been downloaded more than a half-million times as of Sunday night, according to an internal company memo obtained by Orbitcast.

"That is one of the fastest download rates by any App," writes Scott Greenstein, President and Chief Content Officer of Sirius XM Radio Inc. in the email to employees today.
Four days after initially going live, the App remains as the top free music App as well as the No. 2 most downloaded free App overall. And, according to the company memo, this popularity has resulted in exactly 513,319 downloads as of late Sunday.

Read the full internal email below...


From: Employee Bulletin
Sent: Monday, June 22, 2009 1:03 PM
To: Sirius Consultants; Sirius Employees; Sirius On-Air Talent; XM Radio Global
Subject: Message from Scott Greenstein / SIRIUS XM App

To All Employees:

I would like to share with you the tremendous response to the launch of our SIRIUS XM App for iPhone and iPod touch. Only four days (96 hours) after going live, our App rocketed to become the No. 1 Top Free Music App downloaded from the iTunes' App Store. It is also the No. 2 Top Free App download. The actual number of downloads of our App had reached 513,319 as of late Sunday. That is one of the fastest download rates by any App.

As our App took the top spot on the Music App rankings last week, the music icon button flipped over to SIRIUS XM from Pandora Radio. The press has taken notice. As CNBC reported Friday night, when its Silicon Valley reporter broke into a segment to report that our new App was climbing the App Store rankings, "the reason this (App) is significant is it opens up SIRIUS XM to a huge potential market."

The speed and height that our App is reaching demonstrates just how highly attractive and valued our exclusive programming may be to millions of iPhone and iPod touch users. New subscribers are getting their first chance to hear the superior programming of SIRIUS XM, and existing subscribers have access to us almost anywhere they go. The response to the App from this new large audience reinforces our belief that everything worth listening to is now on SIRIUS XM.

Finally, the launch of the App required cooperation across many departments at SIRIUS XM and I want to thank everyone involved for their dedication to the project and to the varied talents they brought to making it a successful launch.

Scott Greenstein
President and Chief Content Officer
SIRIUS XM Radio

39 Comments

Will you print a story when the App leaves to top 10 a month from now ?

Now if they would add Howard Stern to the line-up people might actually start paying for it.

If Greenstein is so proud of this why did he dump his shares last week. POS MFER

He still has 3 million shares, the sell was related to a transaction common in business.

Wonder how many deleted when they found put they'd have to pay money for a stripped-down version of the service.

BabaBooey's twitter says it's because of the InDemand contract.

http://twitter.com/baba_booey

What does it take for people to understand plain English? Why does everyone take their own interpretation on things. We should just all do interpretive dances instead of speech from now on, because everyone puts whatever twist they want on other situations anyway.

Stern said this morning the reason is contractual. Immediately everyone spins that into, "oh he wants more money."

Dell'abate's twitter cleared it up even more by saying the contract has something to do with OnDemand. Which makes a lot of sense because the iPhone is a 3rd party device with video capability. There's no way Sirius is going to pay off OnDemand for the rights and who knows how much they want to nullify that clause in the contract.

That's everything we know right now. Hopefully they'll get it cleared up but I am happy the app has had a lot of success despite no Stern. It's good for the company.

500K downloads in 4 days........

Pretty slick untill.........

"It also bears pointing out & I'm not making this up - that the one FREE program that's currently more popular than the SiriusXM's app is a game that simply involves flicking balls of paper into an office waste basket."

"Trash is more popular than SiriusXM? You go Paper Toss"

"All we know for now is that the app is being downloaded a lot mostly by iPhone & iPod owners who are rating it poorly"

22 June 2009
Rick Munarriz - Motley Fool

Yep, Mel was right when he said his company was competing against more than terra radio - his company is competing against a free game download that involves trash can basketball!!!

Way to go Mel,Zellner, & Greenstein - You guys have got it sooooooo together!!!

Let me know when some REAL improvement in programming comes along untill then its mostly a big yawn. ZZZZZZZZZZZZZZZZZZ

@ recondo72:

Im not sure what the point of your post was, although you just cut and pasted from another site. either way you seem to agree with the posts.

what you FAIL to realize is if the flicking paper into a waste basket is #1, then EVERY other app is competing against it.

So what exactly was your point?

The fact that this app is the fastest downloaded app and jumped to #1 in a few short days proves that people are curious about what SIRIUS XM Radio has to offer.

As a SIRIUS sub since 2002, i remember paying $12.95 a month for 50 channels of commercial free music. Back then Howard wasnt on Satellite Radio, and there was barely any sport play by play.

This app is awesome and i am very pleased with it. i can now listen to the Jason Ellis show on my IPhone while im at the gym. This was something that i could not do before (gym does not have WiFi for SL2).

the same 5 people post over and over again that the app sucks and SIRIUS XM are going to fail. Hank seems to be the biggest anti-SIRIUS XM person, yet he has more posts than any other person on this site. If it sucks so much Hank, what compells you to visit orbitcast every day multiple times a day?

I never listened to the service on my PC, so when they took away the free streaming i honestly didnt care. After having it on my phone for the 1st few hours i immediately signed into my account and added the extra $3 a month.

i have tried slacker and pandora, but for me those services dont stack up. to me the service is worth the $20 a month i currently pay. perhaps you are discruntled you cant scrape the money together each month to pay for this great service?

And Most Of You Said

"Nobody Will Download This Without HS"

lol

It is laughable how the haters like Hank and recondo flare up with jealousy whenever SiriusXM enjoys some success. They are so angry that the rest of the world may not agree with them, you can practically see them stamp their feet while they say "just you wait and see!". Pathetic.

There is never a positive word said about Sirius on this site. It is all 0.0 fans and NAB testical radio plants, in addition to the shorting community constantly spewing anything negative they can.

Where in the world can you get better content for such a small fee ?

real66raw.com coming soon, real hip hop radio not like Shady 45 or Hip Hop Nation.

I agree SXMI ... 200 crystal-clear digital channels, coast to coast, news, talk, NPR, sports, comedy, including 60 commercial-free music channels ...
all for the cost of 2 Big Macs / month

It's a slam dunk decision for most people that have tried it.

It also needs to be said that many people who download the app end up deleting it when they realize that your regular sub price doesn't allow you access. As far as I'm concerned, I will not pay another cent to SXM. I have 5 radios (3 in cars, 2 in the house). I am dropping around $500 a year, and I should have to pay more to have it on my phone? Sorry Mel, you drained this well. And once the new rates hit me, I'm down to just the radio in the house. In this economy on idiots making 100 million for 4 days a week work could afford this. HOO HOO

Do you notice how the discussion is the Stern can't be heard and not the o n a CAN be heard?

No one cares about the tranny twins. This should be the time they step up and promote themselves but as usual, they fail to step up to the plate.

They deserve their obscurity snd continued mediocrity and will forever be 0.0

FIYAH!

Paying for radio is for newbs and suckers. All the other spin is nothing but crapola..

yeah...but how many are using it??? I got it on Friday. saw the asinine $3 fee for usage. no thanks! I'll keep my free SLacker when I'm in the office.

Why do they even need sats anymore, just use the att network

What Scott Greenstein doesn't say is now 513,319 more people know what a pile of crap siriusfm really is and 513,318 have already deleted the app from their iPhones and iTouch's.

Smartphone consumers with the iPhones, iTouch's, and Blackberry's know there are much better media options available, than to be stupid enough to pay for siriusfm.

FU Melvin. FAIL!

Why do you say that O and A fail to step up to the plate? What evidence do you have that they did or didn't?

Better Content??

Are you refering to that great paragon of comedy excellence "Rawdog" channel where they had some 3rd bit jerk of a comedian having a call-in show and talking about the afterlife during East Coast rush hour the Friday before Memorial Day weekend(one of the busiest Fridays on the road)? Not one damn comedy bit for 45 minutes?? You call that value??

How about DJ's talking about their golf scores on Watercolors when you are trying to enjoy a nice Sunday evening dinner???

How about decreased playlists on just about every music channel?

How come you hear the same 4-5 comedians on "Blue Collar" and you're likely to hear the same bits during the evening commute that you heard during the morning commute?

Who made the decision to have some "old fart go on & on" with his female sidekick during noon EST period of "Willie's Place". They yak for 30 minutes and might play 4 songs. Why would a so-called "Classic Country" channel be playing Marshall Tucker's "Can't you See" on a "Classic Country format??

Why are we paying for yakking DJ's who add NOTHING to the listening experience??

I guess that is part of the cost savings Mel gets so much credit for.

Folks, we're getting less and paying more. What part of that don't you understand?

Are there that many "sheeple" out there??? Looks like there are.

I've been an XM sub since Feb 2002 myself. Seems like we had close to 70 music free channels and superior comedy channels.

But then again you did have the Elvis Channel.

You see, we voted with the most effective voting method I know of, our pocketbook. A lot of consumer groups warned that the acquisition/merger would result in higher fees & declines in programming & customer satisfaction.

Who was right Mr/Ms. "Love My Satellite Radio"??

I used to love my SatRad provider too but it was before the likes of Karmazin,Greenstein,& Zellner royally fucked things up.

Check out some sites like XMfans.com and you'll see that I'm not a minority.

Yep, I'd as soon as see SiriusXM fail than to see it morph into SatRad "Lite"

But then again, you might have Stern to listen to all by his lonesome.

Wait and see bashers....wait and see! The shorts will be running for the hills!

Fine 500k people downloaded the app. The question remains:
1) How many kept the app after 1-5 days?
2) How many canceled immediately when they found that Howard and sports were not on the app?
3) How many will be using the app 30 days from now?

They did a study on iphone apps and found that 95% (i think that's right)of them go unused after 15-30 days.

So fan boys lets see how this plays out. I was excited because I thought I might be able to get NFL games on my phone. No dice.

"200 poor quality channels, coast to coast (unless there are trees), news, talk, NPR, sports, comedy, including 60 commercial music channels which offer less quality than traditional FM...
all for the cost of 2 Big Macs / month

It's a slam dunk decision for newbs and suckers, and those who eat Big Mac's everyday.

Wise up newbs and suckers, Melvin is playing you and pulling your strings bitches.

Well what are they doing to let everyone know they can be heard on the iPhone app?

No press releases or promotion. If they have then show me. Unless he wrote on the dollar bill he dropped that they can be heard on the iPhone app - that'll get one extra listener.

18 Million subscribers and only 500,000 downloads? I would bet that the people that are attracted to iPhone are the same people that have or had sat radio.

If you have an iPhone you are not listening to Sirius for music or comedy.

The country stations are joke. Tom Petty, bob Dylan Bruce when did these guys become country artists?

two words "Pocket Tunes"
wake up you dorks!!! there is many ways to get Howard!!!

Wow, alot of desperate short sellers here..
It is simple, Sirius XM is a premium service for upper class people that want premium music and can afford it. All of you other broke a$$ peasants can enjoy your 'free radio' with adds, commercials, buffering and crappy content.
Regarding the app, 513,000+ are confirmed numbers. Anyone have any confirmed numbers of deletions or canceled accts??? So STFU, get out of here and listen to your cheap a$$ broke slacker and FM Radio... I definitely deserve better!

p.s. You guys are about to get bitch-slapped shorting this company, any day now ;-)

Crystal clear? Are you kidding me? The moment Sirius flipped the switch on the XM side the sound quality when to crap and so did all the playlists.

In case some of you didn't know this, most XM subs were on there for the music, not the case for Sirius subs, who will pay $12/month just for Howard alone. Most XM subs can give a rats ass about Howard.

Deleted it the second I found out Stern was missing.

You & "lets bee real" are right.

Unfortunately, most posters on this site (and like-minded sites) don't care about the direction that SiriusXM has been going since the acquisition/merger. They are "sheeple" plain and simple and they seem to be multiplying.

Thanks Mel,Greenstein, & Zellner for fucking up a really good thing.

Yay I can listen to XM on my iPhone!! Until you realize that the lifetime subscription you just bought 6 months ago is something called basic and you can't use this application.

Between this and the fact that they NEVER answer email I'm getting pretty tired of their crap.

Read the whole article..By Steve Garcia

http://satwaves.com/blog/2009/06/19/sirius-xm-siri-turns-the-corner-to-a-global-growth-story/


With the APPLE application release, things are looking up. As I wrote in a previous article, it appears that things are also looking global for SIRIUS XM. With the Iphone application they will undoubtedly be a player with internet radio from a global perspective. The application actually leads us to the conclusion that Global expansion is in the cards. An interesting line in the registration form for new users states: Continental US only.for international registrations call (toll) 469-221-5200. Many thanks to Dave Phillips for that interesting piece of information. I tried to call that number to confirm but was stuck listening to music for about 10 minutes before actually hanging up .It would seem that SIRIUS XM is not just a taker, but also a giver to the APPLE and Liberty empires and John Malone. They get exclusive content and can leverage it over multiple possibilities….which I am sure was part of the justification for any agreements or investment stakes. Liberty global has a large subscription base already…just like SIRIUS…..APPLE has a loyal following…giving all those potential subscribers an opportunity to purchase all of the exclusive available channels including, Oprah Radio, MLB Home Plate, NFL Radio, NHL Home Ice, Mad Dog Radio, The Foxxhole comedy channel, and NPR seems like a no brainer. Users will also gain access to a variety of Sirius XM music channels, including E Street Radio, The Grateful Dead Channel, Eminem’s Shade 45, Radio Margaritaville, Siriusly Sinatra, and many others.

All told, a subscriber will be able to listen to 120 channels with possibly more to come, as well as concerts and special programs exclusive to SIRIUS XM. Additionally any music track can be purchased from iTunes while listening to it in the Sirius XM app which can only help add to the applications popularity. The Iphone app just might be a lot more important than we think. To me it seems that this all is coming together turning into global expansion without the hurdle of Spectrum licensing overseas that would be expensive and virtually impossible for SIRIUS XM to procure.

Suffice it to say there is a lot more to what is unspoken, than to what is constantly rehashed over and over again in the Mainstream Media. Let the real battle begin, as SIRIUS XM starts showing signs the company is finally using their heads when it comes to growing a subscription base not tied to the Auto industry or expensive specialized SATRAD equipment. The usual suspects will still bash the company no matter what they do, until the company takes a stand and defends itself, and they will. The day that happens alot of folks who have been laughing through the the merger to now…will be left holding their heads in disbelief!

http://satwaves.com/blog/2009/06/19/sirius-xm-siri-turns-the-corner-to-a-global-growth-story/

The problem with this app, is that yearly subscribers like me, have to pay an extra 3.00 just to use it. I'm not a cheapo but every since Sirius co-opted XM, everything has gone downhill. I called about this when I downloaded it and found that I could not log in because I was a "basic user." A yearly subscriber with two radios is just "basic." Ok. They told me that it was because it was going have 120 channels blah, blah, blah. Whatever.
XM was primo radio. Sirius was and is just crap masquerading as radio. Honestly, Sirius has maybe three original channels that I listen to (none of them beginning with Howard or Playboy). The only reason I still stay subscribed with two radios is because unfortunately it is still much much better than the ultimate crap that is called terrestrial radio. So I pick my poison.
Thankfully, there is still a stronghold of what was XM still broadcast so I cling to that and hope for the best. So, I may stay on until the ship totally sinks.

Well Mike why don't you just cancel your (radio) subs & then go with the online only sub & use your iPhone as your radio would that not cost less than what you are paying now?

Michael posted...

The problem with this app, is that yearly subscribers like me, have to pay an extra 3.00 just to use it. I'm not a cheapo but every since Sirius co-opted XM, everything has gone downhill. I called about this when I downloaded it and found that I could not log in because I was a "basic user." A yearly subscriber with two radios is just "basic." Ok. They told me that it was because it was going have 120 channels blah, blah, blah. Whatever.


XM was primo radio. Sirius was and is just crap masquerading as radio. Honestly, Sirius has maybe three original channels that I listen to (none of them beginning with Howard or Playboy). The only reason I still stay subscribed with two radios is because unfortunately it is still much much better than the ultimate crap that is called terrestrial radio. So I pick my poison.
Thankfully, there is still a stronghold of what was XM still broadcast so I cling to that and hope for the best. So, I may stay on until the ship totally sinks.

First of all, this notion that the iphone can play video conflicts with in demand is total BS. Thas no effect on streaming audio only, just like any other laptop. The only reason you need an app is because the iphone does not run java in the browser to open the SiriusXM player.
Good news is this is not the only way you can get SiriusXM on your iphone. For the one time fee of $9.95, you can get the pocket tunes app that can stream ANY SiriusXM channel, including Stern, NFL or any other internet stream.
The iphone is nothing more than a really small netbook or laptop running a stripped down OSX kernel (Unix) and the fact they are charging a monthly fee for this app is total crap!