Video: Live Earth on XM

Tuesday, July 17, 2007 at 10:01 AM
Tags: 2, XM

The multi-talented Larry Whitt, who also serves senior production director at XM, put together this video (as well as yesterday's Smashing Pumpkins vid) showing a quick behind-the-scenes look at broadcasting Live Earth. Watch the video below...

While the TV ratings for Live Earth were absolutely dismal - averaging a meager 2.7 million viewers (a rerun of "Monsters, Inc." beat out Live Earth with 3.3 million viewers) - the MSN reported over 9 million internet streams of the concert.

And what about the satellite radio side? Lee Abrams threw a bone on his blog by saying, "XM listener ship was high."

Whatever the numbers, the video is pretty neat to watch just because putting together such extensive live coverage just can't be an easy job.

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Comments

It's a shame the TV numbers were so weak for Live Earth. I think it's indicative of the shitiness of the music industry in general. The major labels/RIAA/NAB have combined to effectively kill the golden goose with their idiotic, mafia tactics and watered down, souless, corporate "music" and playlists.

There isn't a new act today - or even in the last 20 years or so - that can draw the same worldwide audience as the Stones or Zeppelin did 30 years ago. A few have came close: U2, Pearl Jam, Nirvana, Guns & Roses, to name a few (granted, they're all white-boy, arena rockers, but that's where the money was and still is, I'd bet), but I doubt there will be another anytime soon that will even approach the popularity of those bands.

How can any band like that succeed in today's corporate, pre-fab boy-band culture, where a majority of marketing dollars are being funneled toward the quick-buck, disposable, 12-year-old girl market? If one does, I'd think it's purely by accident at this point.

It's a shame, really.

Of course, I could be completely wrong and the next Beatles could be just around the corner.

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