XM Canada has said that they've more than doubled their subscriber base since 2006 for their fiscal fourth quarter ending August 31st
XM Canada ended their fiscal year with 306,000 subscribers. Note that back in March, XM Canada changed how they are reporting subscribers in an effort to align subscriber numbers "more closely with industry norms." XM Canada's subscriber numbers now include vehicles factory-activated when automakers have agreed to pay for a portion or all of the trial period service.
Sirius Canada announced they broke 300,000 subscribers over seven months ago.
So 3 of the 4 satellite radio operators in North America count parking lot subs...
C'mon XM, get with the program!
>> So 3 of the 4 satellite radio operators in North America count parking lot subs...
>> C'mon XM, get with the program!
No kidding. Bitove has the right idea -- fight fire with fire. Had XM taken the same action a couple years ago (when a sharp analyst, I believe by the name of Jacoby, spotted the shenanigans over at Sirius), the entire picture would look somewhat different just now...
Not that I'm in favor of bogus subscriber counts or anything...