XM Canada raising prices (but not for satellite service)
Friday, March 2, 2007 at 1:26 PM
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In what seems to be an odd move, and even odder timing, XM Canada has notified their customers that they will soon be paying for XM Radio Online.
XM Radio Online (XMRO) is currently a free service provided to both XM Canada and the US version of XM Satellite Radio. But starting on September 1st of this year, XMRO will cost new subscribers an additional $9.99 (Canadian) per month. Existing subscribers will start off by paying $1 extra a month in September and the full $9.99 per month in September of 2008.
So when all increases are said and done with, an XM Canada customers who used to pay $12.99/month, will be paying a whopping $24.98/month $22.98/month for essentially the same service.
In a time when Sirius Canada has the clear advantage in marketshare, and the uncertainty of the proposed merger is even more uncertain in Canada, raising rates - especially for a previously free service - just does not seem like a smart move.
XM Canada is in the content business, they need to understand that they have to promote the use of this content as much as possible... not punish it.
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Comments
FIRST?
Couldn't agree more. DUMB move.
Posted by: Fortino | March 2, 2007 2:56 PM
I guess it's the CPA in me
Your post is currently showing a new total monthly cost of $24.98
$12.99 + $9.99 = $22.98
(Sorry to pick those nits)
--Mark
Posted by: Mark Slocum | March 2, 2007 3:50 PM
Ah yes, basic math. Always one of my strong points. :)
I've corrected the post. Thanks for catching that.
Posted by: Ryan Saghir ? | March 2, 2007 4:01 PM
XM Canada is a joke. Even Roady XT's are at the $80 price range currently. MyFi, $250 and $350 for an Inno.
The CRTC handcuff's the sat radio providers in terms of US vs Canadian content, but XM doesn't give Canadian listeners XM 133, one of the flagships of the XM nation.
Posted by: Kman | March 2, 2007 7:41 PM
To think I was this close on switching from my US sub to Canada. Glad I'm staying with my US sub for now.
Bad move.
Posted by: dave rivers | March 2, 2007 7:52 PM